Expertise.com

2024

Last updated:

Best Financial Advisors in Madison

Our Recommended Top 20

We did the research for you!

  • Licensing
  • User Reviews
  • Mystery Shopping Calls

Our goal is to connect people with the best local professionals. We scored Madison Financial Advisors on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.

73Reviewed

51Curated

20Top Picks

Learn about our selection process.

Providers

featured provider = Featured Provider
SmartAdvisor by SmartAsset logoFEATUREDExpertise.com

SmartAdvisor by SmartAsset

Madison, WI
  • Estate Planning
  • Retirement Planning
  • Investment Management
  • Financial Planning

Why choose this provider?

SmartAsset's free, five-minute tool makes it easy to find qualified financial advisors in your area. The exclusive tool uses a quick survey to help SmartAsset's exclusive algorithm match you with up to three advisors based on your specific financial needs. Each advisor is a fiduciary, legally bound to work in your best interest, and rigorously vetted by SmartAsset. You can speak with each for free, sometimes within a matter of minutes, and choose whom you want to work with. Hundreds of thousands of smart investors and retirees have already used SmartAsset's simple, no-cost service to find the right financial advisors for them.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Price: Free Consultation

Madison, WI

Why choose this provider?

Need help contacting a Financial Advisor in Madison? Call our Concierge team at 848-Book-Pro (848-266-5776 from 6 am - 4 pm PT | Mon - Fri). They are standing by to help you get the service you need.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Price: Free booking service | Call 848.Book.Pro!

Website
10 Terrace Court, Suite 103, Madison, WI 53718
  • Estate Planning
  • Certified Financial Planner (CFP)
  • Financial Planning
  • Investment Management
  • Charitable Giving

Why choose this provider?

Wealthspire Advisors is an independent registered investment advisor serving clients in Madison and across the United States. Comprised of fiduciary advisors who value connecting all parts of clients’ financial lives, Wealthspire aims to deliver collaborative strategies that optimize their finances and fulfill their aspirations. Advisors provide customized planning, continuing education, and coordination. The firm has been named a Top RIA by both Barron’s and Financial Advisor Magazine for three consecutive years. It has also been featured on Forbes’ “Best-in-state Advisors” and “Top Women Advisors” lists in 2020.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (3)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
6502 Grand Teton Plaza, Madison, WI 53719
  • Certified Financial Planner (CFP)
  • Tax Planning

Why choose this provider?

EnRich Financial Partners is an investment advisory firm based in Madison. With its team's collective experience of over 70 years, the firm serves as a Family CFO dedicated to handling all aspects of clients' finances, including creating strategies for financial security and managing their investments. Its clientele includes corporate executives, high-income professionals, retirees, recently divorced or widowed women, and small business owners. Clients can access their financial profiles through the company's online system, EnVision, which shows real-time data on their finances and financial plan progress.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
1255 Fourier Dr., Suite 200, Madison, WI 53717
  • Certified Financial Planner (CFP)

Why choose this provider?

Thompson Investment Management, Inc., helps Madison clients achieve their financial goals. It provides financial management solutions such as retirement plan services, investment portfolio management, and proprietary mutual fund offerings. Its financial advisors conduct risk and diversification analysis, design investment strategies, and assist companies in educating employees on 401(k) plans and profit-sharing benefits. The company has been serving the community since 1984 and is a member of the Investment Company Institute. It gives back to the community by supporting MadisonOpera and WALK.

License Verified:

License: 129609

Investment Adviser Public Disclosure Database, SEC

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
8500 Greenway Blvd. Suite 101, Middleton, WI 53562
  • Estate Planning
  • Certified Financial Planner (CFP)

Why choose this provider?

Dorn Wealth Management is a financial advisory firm that provides planning and investment services for clients in Madison. It offers wealth management for clients by creating customized strategies of budgets, investments, and insurance. The firm also handles retirement planning and management of retirement income, wealth preservation, and legacy planning for families. Its other services include college funding, review of disability insurance, and life insurance. Its founder Megan Dorn is a Certified Financial Planner, Enrolled Agent (EA), and has a Certification for Long-Term Care.

License Verified:

License: 19258

Investment Adviser Public Disclosure Database, SEC

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
1502 West Broadway, Monona, WI 53713
  • Estate Planning
  • Private Wealth Advisor
  • Retirement Planning
  • Tax Planning

Why choose this provider?

Madison Partners is a wealth advising firm that offers financial planning solutions to individuals, families, and business professionals in the city and surrounding areas. It offers a number of services, including asset management, succession planning, retirement planning, and tax strategy. The firm helps clients maximize their funds through tax-efficient and cost-efficient investment management strategies. Assets are also placed in diversified accounts to manage risks. Madison Partners also works with its clients' tax and legal professionals to ensure that their money is protected and accounted for.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (13)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
2701 International Lane, Madison, WI 53704
  • Certified Financial Planner (CFP)

Why choose this provider?

Evolution Financial helps clients of all backgrounds in Madison. It offers various financial planning services, such as cash flow analysis and budgeting, insurance and risk management, 401(k) investment allocation and stock options, retirement projections, and debt management. It also offers various investment management strategies, including risk tolerance analysis, asset allocation, and investment selection and management. Sue Peck, who founded the company in 2017, donates a portion of her revenue annually to charitable institutions selected by her clients.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Yelp
5.0 / 5 (2)
Google
5.0 / 5 (1)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
10 East Doty Street, Madison, WI 53703
  • Certified Financial Planner (CFP)

Why choose this provider?

Blackhorn Partners provides financial advice and investor-specific wealth management plans in Madison. Its partners and strategists hold various certifications, including CFP, ChFC, CFA, and CIMA. They look to create tailor-fit plans that are family-centric, offer financial comfort, and protect their clients' lifestyles. The company also helps individuals and families build a strong legacy and financially prepare for retirement. Blackhorn Partners has regularly been invited to speaking and teaching engagements on key segments of wealth management.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.8
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
8500 Greenway Blvd, Middleton, WI 53562
  • Certified Financial Planner (CFP)

Why choose this provider?

AssuredPartners Financial Advisors provides its services to individuals, families, and businesses in Madison and the neighboring cities. Its independent retirement plan advisors provide a variety of services, including financial planning, wealth management, and employee education. It assists clients via its Guided Wealth Portfolios, a personalized and diversified digital investing solution. LPL Financial is the broker-dealer for the company. AssuredPartners Financial Advisors is a member of the Global Retirement Partners Advisors Alliance.

License Verified:

License: 2201941

Investment Adviser Public Disclosure Database, SEC

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
1600 Aspen Commons, Middleton, WI 53562
  • Estate Planning
  • Certified Financial Planner (CFP)
  • Retirement Planning
  • Insurance Products

Why choose this provider?

Tyler Knowles is a wealth management advisor under Northwestern Mutual, a company that has been serving Madison and the neighboring communities for more than 160 years. He specializes in working with individual investors and business owners to help grow their finances and create a comprehensive financial plan. Tyler also assists in estate planning, long-term care planning, and private wealth management. He also assesses an individual's risk tolerance to customize investment portfolios that clients can be comfortable with.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (5)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
211 East Verona Ave. Suite 4, Verona, WI 53593
  • Certified Financial Planner (CFP)

Why choose this provider?

Founded in 2006, Fiscal Fitness is a financial consulting firm serving clients in Madison. It helps individuals achieve their financial objectives by offering financial advisory services, such as debt management, portfolio review, cash flow analysis, and retirement planning. Its advisors recommend Social Security claiming strategies and assess clients' financial risk tolerance to provide services that suit their individual needs. Owner Kathy Hankard is a Certified Financial Planner who has worked with more than 300 clients.

License Verified:

License: 140148

Investment Adviser Public Disclosure Database, SEC

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (1)

Website
999 Fourier Drive, Madison, WI 53717
  • Certified Financial Planner (CFP)
  • Private Wealth Advisor

Why choose this provider?

CLF Asset Management offers financial planning services, including cash flow analysis, financial goal analysis, investment planning, and tax planning. Additionally, the firm handles investment management and employer retirement planning. Its finance process has five steps: discovery meeting, fact-finding meeting, allocation meeting, ongoing reviews, and open-ended relationship. CLF Asset Management is an independent financial services firm serving the Madison metro and surrounding areas. It is committed to providing sound financial advice, creating custom financial plans, and maintaining long-term relationships with its clients.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
440 Science Drive, Madison, WI 53711
  • Certified Financial Planner (CFP)

Why choose this provider?

Wealth Enhancement Group is an organization that has been serving Madison and surrounding communities since 1997. It offers a wide range of financial planning services to individuals and families, including comprehensive wealth management, family office, tax preparation, and trust services. Retirement plan consulting and employee benefits programs are also available for businesses. The office's senior vice president, Daniel Hyland, has been working as a financial advisor for almost 40 years. He has served as a guest speaker on investments and planning for multiple groups.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
525 Junction Road, Madison, WI 53717
  • Estate Planning

Why choose this provider?

Poehling Capital Management is a financial advisory firm that has been serving the residents of Madison and the surrounding areas for more than 15 years. Its financial planning services include education planning, legacy planning, and retirement planning. In addition, it provides estate planning and investment management services. The firm practices a collaborative approach and works with clients' attorneys, insurance agents, tax planners, and other financial advisors. The company president, Thomas R. Poehling, has been working in the investment industry for more than 30 years.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
3.3
Responsiveness
Friendliness
Helpfulness
Detail
––

Website
814 Atlas Avenue, Madison, WI 53714
  • Certified Financial Planner (CFP)
  • Tax Preparation
  • Tax Planning

Why choose this provider?

Mennenga Tax & Financial has been offering its services to the residents of Madison and the surrounding metro areas for more than 33 years. It offers investment services, employing a variety of strategies to help reach each client's goals while considering their risk tolerance, time horizon, and tax situation. The firm also assists with retirement planning, education planning, and inheritance. Co-founder Marshall Mennenga is a tax and financial advisor who has been in the finance industry since 1970.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.0
Google
4.0 / 5 (22)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
8383 Greenway Blvd Suite 210, Middleton, WI 53562
  • Certified Financial Planner (CFP)

Why choose this provider?

Empowered Financial Management is a fiduciary firm that caters to pre-retirees and retirees in Madison and the surrounding areas. Its team of financial advisors utilizes the 360° Retirement Planning approach to build comprehensive plans, covering various aspects of retirement, such as taxes, healthcare, retirement income, investments, and estate planning. Nicholas J. Toman, one of the firm's advisors, has been a Certified Financial Planner since 2013. The firm has been featured on several media outlets, such as NBC 15, Retirement News Online, and WIBA.

License Verified:

License: 2218676

Investment Adviser Public Disclosure Database, SEC

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
4.7

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
406 Science Drive, Madison, WI 53711
  • Estate Planning
  • Certified Financial Planner (CFP)

Why choose this provider?

The Capital Group is a financial services company serving clients in Madison. It provides a wide range of financial planning services, including wealth accumulation, retirement planning, capital preservation, and tax reduction strategies. Its financial planners have earned professional certifications and designations and are authorized to sell the various investment and insurance products. Partner Andrew Seaborg has been serving different types of clients, including shareholders, C-level executives, and charitable trusts. He is also a voting member of the Wisconsin International Trade Council.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

Website
400 Interlake Drive, Monona, WI 53716
  • Certified Financial Planner (CFP)

Why choose this provider?

RMR Wealth Advisors is a financial planning and investment management firm that serves the residents of Madison and the surrounding areas. Its wealth management services include cash flow planning and management, retirement strategies and planning, and insurance planning. The firm also provides investment management services. RMR Wealth Advisors' team has a combined industry experience of more than 70 years. Founder and owner Erik Mikkelson is a Certified Financial Planner and is contributing author to the finance book Bringing Value, Solving Problems and Leaving a Legacy.

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
4.5
Responsiveness
Friendliness
Helpfulness
Detail

Website
2921 Landmark Place, Suite 225, Madison, WI 52713
  • Certified Financial Planner (CFP)
  • Retirement Planning

Why choose this provider?

Established in 2005, Atlas Wealth Advisers is a financial advisory firm catering to clients in Madison. Its advisory services include financial planning, Social Security optimization, and budgeting. It also offers insurance policies and retirement plans, such as IRA, pension, and profit-sharing. Additionally, the firm provides investment services like brokerage, portfolio management, stocks, bonds, and annuities. Its owner, Scott J. Richardson, started building his client base in the financial services industry in 2000. He is a Chartered Financial Consultant and an Accredited Asset Management Specialist.

Reputation:

We scour the internet for reviews from well-known resources. Each provider is evaluated based on the quality and quantity of their reviews, their presence on multiple review sites, and their average minimum rating.
5.0
Google
5.0 / 5 (6)

Professionalism:

We hire mystery shoppers to call our providers anonymously and evaluate them. Providers who respond quickly, answer questions thoroughly, and communicate politely score higher.
5.0
Responsiveness
Friendliness
Helpfulness
Detail

FAQs

  • Introduction

    There are many titles for financial professionals, so it's challenging to track what each one means. A financial advisor is probably the term you've heard most often. Financial advisor is a broad term for a professional who helps individuals or companies manage their finances, including investment choices. There are over 100 certifications that financial advisors can obtain.

    • Financial planners, wealth managers, and investment advisors are all financial advisors with different focus areas.
    • A financial planner helps an individual or a company make a plan to achieve long-term financial goals.
    • A wealth manager helps individuals maintain their wealth through various disciplines and services, such as taxes, estate planning, and investment advice.
    • An investment advisor offers investment advice and recommendations to individuals or organizations.
    There’s a misconception that you have to be extremely wealthy to use a financial advisor. In reality, they can be beneficial for people from any income level. Keep reading to find answers to the most commonly asked questions about financial advisors, so you know which type can fit your specific needs.

  • What options are available for storing cash intended for short-term savings in Madison?

    To safeguard your cash in Madison for short-term expenses, consider keeping it in a market-risk-free location. Your options include:

    • Treasury Bills: Issued directly by the U.S. government, these are suitable for funds needed on specific dates.
    • Certificates of Deposit: These are offered by local banks, brokers, or credit unions. CDs have varying maturity dates from months to years.
    • Treasury Bonds and ETFs: You can purchase treasury bonds from select brokerages or invest in exchange-traded funds that hold a diverse range of treasury bills or bonds.
  • What does a Certified Financial Planner in Madison do?

    In Madison, A CFP is a professional designation awarded by the Certified Financial Planner Board of Standards. Individuals must fulfill stringent educational and training requirements, including having a bachelor's degree, finishing an education program that has been recognized by the CFP Board, and passing a thorough exam to obtain this certification. CFPs are bound by ethical standards and have a fiduciary duty to put their clients' best interests first.

  • Why is having an independent financial advisor in Madison important?

    Independent advisory firms in Madison, typically owned by the advisors themselves, foster close and accountable relationships with their clients. Key benefits include:

    • Minimal advisor or staff turnover.
    • An engaged, responsive, and individualized relationship.
    • Personalized and tailored guidance taking into account your complete financial situation.
    • Clear and straightforward fee structure.
    • Funds being held by an independent custodian, separate from the advisor firm.
    • The lack of need to generate excessive profits for shareholder satisfaction or fund unrelated ventures.
  • What are the reasons to consider placing a credit freeze in Madison?

    You might want to consider freezing your credit reports in Madison at the major credit bureaus if you have no plans to apply for credit to avoid unauthorized account openings. Although there might be charges involved in freezing and unfreezing, the practice can help avert future difficulties and complications. Remember that freezing your credit with one bureau doesn't automatically extend the freeze to the others, and you can quickly unfreeze when necessary.

  • What happens to your retirement plan when you transition to a new job in Madison?

    If you're transitioning jobs or considering moving your employer retirement plan in Madison, you can transfer your funds into another retirement plan. Another option is to roll over your 401(k) into an IRA within a 60-day period. Your particular situation will determine the range of choices available to preserve the tax-deferred status of your retirement account.

  • Are financial advisors worth it?

    Whether or not a financial advisor is worth it depends on your personal situation. If your finances are fairly straightforward, then you may be better off handling it on your own. But if you have substantial assets or a complex investment portfolio, then hiring someone to handle it for you can be well worth the cost.